2019 Family Reunion Newsletter
My family started planning our annual family reunion back in 2013. My cousins and I decided to create a planning committee to coordinate the itinerary for the reunion (i.e. location, dates and times, cost, food, entertainment etc).
What started as a simple one-day summer BBQ has grown into a full weekend of family-friendly activities. This made us realize we needed an easier, more functional way to keep family members updated on important reunion information. In the past, we talked about creating an annual newsletter, but never had the time or capacity to make it. However, this was the first year we were planning an itinerary for a full weekend, so we decided to go for it!
Planning what information to include and in what order took months to confirm. While doing this, I also sketched out format ideas and narrowed down color themes.
Initial Concept
We always order shirts for family members to wear at the reunion, and in 2018 the color was navy blue (see picture to the right). This color scheme helped dictate what the front cover of this newsletter would look like.
The goal was to make the newsletter look as bold as the shirt without overdoing it.
The thick, bold navy blue rectangles look nice over the pale blue background. The intersecting placement of the two rectangular shapes created a linear format that became the main branding style for this newsletter.
After months of editing both the design and information, we finally produced the eleven page newsletter with all the information needed for the reunion!